A new study from McGill University has explored the way in which the music we listen to triggers autobiographical memories. Researchers discovered that musical cues can cause happier memories to come forward much faster than sad, scary, or peaceful ones,… Read More
Anti-smoking public service announcements that utilize fear and guilt to convince smokers to quit may be less effective than softer, nostalgia-based announcements, according to a new study from Michigan State University.
The use of nostalgia-evoking imagery and content is often… Read More
If you’re like most people you probably have a few memories that you would like to have erased from your brain. Up until now you may have thought that all of your memories were imprinted in your brain and were… Read More